The Media’s Influence on Sports


Whether a sport should be governed by the government or regulated by elite sports bodies is a debated issue. Some argue that sports should be regulated by governments or fan organizations to ensure their long-term commercial value. Regardless, the media has long exerted an influence on sports, and sports coverage on commercial television channels often features commercial advertisements.

Although the aesthetic element still exists in many sports, the focus on winning and accumulating points is increasingly quantitative. This transition can be seen in the semantics of the word measure. The word originally meant a sense of balance and proportion, but over time, it came to refer to numerical measurements. This change is reflected in the way sports are structured today.

The origins of modern sports can be traced back to the late 17th century in England, when the idea of keeping a record of sports competitions began to emerge. At the same time, Puritans pushed traditional pastimes underground. As time went by, the Marylebone Cricket Club, founded in 1787, organized and competitive games began to emerge. This club led to the development of cricket, which is one of the oldest games in the world.

Sports have also had a profound impact on the development of mass media and the economy. The mass media has played a major role in the commercialization of sports, as it helps to showcase individual athletes and events. The media has contributed greatly to the development of sports as a global culture. The two are intimately linked, and their mutual influence is undeniable.